• Create an outcome for the ISTD Joybringer brief. This brief looks at what people do to create a more balanced and happier life for themselves and others.

  • There has been an increase in ill mental health in the UK since 2010. There has been a rise in our awareness of emotional intelligence, mindfulness and well-being to counter the increasing pace of modern life, but this still isn’t enough to fix the severity of mental health problems nationwide. 

  • GRIT, named for the grit determination it takes to complete a marathon. GRIT is a publication which talks about the benefits of long-distance and marathon running to mental and physical health, based on my own experiences. It is also a lifestyle and sports apparel brand, with a strong social media presence to further spread awareness about the benefits of running.

Concept | Strategy | Branding | Naming | Print Production | Copywriting | Illustration | Photography | Web Development | Social Media Executive | Typography